About SmartPMM
AI isn’t here to replace product marketers—it’s here to help us do our jobs better.
Product marketers who learn how to use AI will have a real edge in a job market that’s changing fast. As teams are asked to do more with fewer resources, the PMMs who can move quickly—without sacrificing thoughtfulness or quality—are going to stand out. Whether it’s speeding up research, scaling content, or sharpening go-to-market plans, the ones who know how to put AI to work will be the ones who thrive.
Hi, I’m Kari—a senior product marketer with over 10 years of experience launching B2B products, and five years of prior market research experience. I started using AI to speed up repetitive work, but I quickly found it overwhelming to keep up with the flood of tools and prompts I wanted to test. More importantly, I wanted to focus on what was actually useful for real product marketing workflows. What began as a scattered collection of notes and bookmarks evolved into a streamlined toolkit I now use daily—and I’m excited to share it with you.
You'll notice I credit prompt and template creators whenever possible. While AI workflows and prompts aren’t always considered intellectual property, I believe in giving credit where credit is due.
And yes, in case you’re wondering, I used AI prompts to help build much of this website. One of my go-to tips? I always ask my LLM to keep as much of my original voice as possible. In a world where so much content is AI-generated, having a clear, authentic voice and point of view matters more than ever.
Have a prompt, course, or PMM-focused tool you'd like me to feature? Send me a message with the form below and feel free to include your name or link if you'd like attribution.
